
Category Management in the Cognitive Era
Category Management is a widespread practice in the Consumer Packaged Goods (CPG) sector, yet Winston Weber & Associates (WWA) analysts report, “Well over 50% of CPG manufacturers say they are not getting
In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.
Bradd C. Hayes is the active editor of this blog.
Category Management is a widespread practice in the Consumer Packaged Goods (CPG) sector, yet Winston Weber & Associates (WWA) analysts report, “Well over 50% of CPG manufacturers say they are not getting
“The future of marketing,” writes Derek Newton (@DerekTNG), “is intensely personal — marketing targeted not just to you, but to where you are and about what you’re doing right this very moment.”[1]
“Humans are more likely to work with smart machines in the digital enterprises of the future than be ousted by them,” writes Charles McLellan (@charlesmclellan), “but the possibility of economic and social
Despite concerns about the emergence of an amoral (or worse, evil) artificial intelligence (AI) system bent on enslaving or destroying humankind, the truth is many businesses and individuals already benefit from using
In the developed world (and many parts of the developing world), technology is affecting almost every area of daily life. Yet there is much more it could be doing in one of
More and more is being written about the need for industrial age organizations to transform themselves into digital enterprises. With the maturation of cognitive computing, organizations can now aspire to go beyond
For nearly three decades, sales & operations planning (S&OP) has been a much discussed topic. Dave Food (@davefood), a supply chain consultant with Prophetic Technology, reminds us of some of the reasons that
Business executives are always looking for ways to improve their business processes and save money. Robotic Process Automation (RPA) can help. “Robotic process automation mimics human actions associated with a variety of
“A high-functioning, flexible and agile supply chain is increasingly critical to business success,” asserts Donna Fritz, Vice President of Marketing & Product Management at TAKE Supply Chain. “Yet,” she notes, “many companies
“Sometimes it is perceived as a figment of the far future,” states The Economist. “But artificial intelligence (AI) is today’s great obsession in Silicon Valley.”[1] While science fiction writers and some well-known personalities
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